If you see an email like the one in the screenshot from "itunes.inc@service.com" DO NOT interact with it.
Frankly, if you're inclined to trust "itunes@service.com" as a real email address, Darwin would like you to do everything it says in that email.
I fully expect them to rotate through several forged headers. They may not all be as obvious as that one is, but the odds are higher that they'll recycle the same format for the body of the message.
To be fair, if you're in a hurry, you can click it by mistake. I think that's what they count on: people in a hurry, and the elderly who are technologically inexperienced, who don't really know how it all works.
this kind of scam is based on the wide net principle. That it fools hardly anybody doesn't much matter, so long as it fools a few.